Tips for Stock Photo Searching
Let’s just be honest: searching for stock photos can be a drag. You can find yourself spending hours scrolling, scrolling, scrolling and never finding exactly what you are looking for. It’s super overwhelming and I understand why people dread the task!
A big part of my services is finding stock photos on a variety of paid and free sites that fit my client's branding and message. I’ve picked up a few tips along the way I’m excited to share with you.
Have realistic expectations, especially on a free site. The likelihood that you will find the exact picture you want isn’t good. You get what you pay for.
Narrow your search to your brand colors. Look for white and crisp with pops of color. These are the types of images that are #winning on social media right now.
If you find a picture you like but wasn’t what you were looking for, SAVE IT. Don’t spend time searching for it later down the road. (you aren’t going to find it again. Ask me how I know.)
Make sure to read the usage guidelines. Always. If you aren’t 100% sure you should be using the photo for your intended purpose, ask.
If the usage guidelines allow, don’t forget you can crop the photo to eliminate certain portions of the picture to highlight something you love. This is an easy fix in Canva.
Reverse psychology: instead of looking for a photo to fit whatever caption or idea you have in mind, just look for photos that pique your interest. THEN write your copy around that picture!
Bonus Tip: Did you know you can search for photos on Pexels by hex color code? You sure can! Simply type in “color:#YourHexCode”!
Bonus Tip 2: Get specific with key words when searching for photos in Canva! For example, if you are looking for a beach photo with a pink umbrella, use the words “beach pink umbrella” in the search bar. Or if you want a desk with pops of turquoise, use “desk turquoise”.
Until next time, with love and pineapples,